We would like to start with one of the most important but underrated technical SEO activities. With the increase in the website hacks and vulnerabilities, it has become essential for every website to integrate the Secure Sockets Layer (SSL) certificate so that it creates an encrypted link between the browser and the webserver.
You might have come across a website having a lock symbol in the URL section of the browser, those symbols indicate that the website is secured. Search engines give preference to websites that is HTTPs secured.
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